Posting your social media each day can be fun. It allows for more spontaneity and topicality in your posts. It’s also a huge time suck!
If you’re busy like I am, you need to plan your posts ahead of time. At the agency I work with, we plan client posts a full month at a time. If that seems daunting, planning a week ahead will work. It also forces you to be more strategic with your posts.
Once you have your content planned, it takes just minutes to sit down and schedule your posts! Here’s how I do it.
Jerry Potter is the Creative Director and CMO for Mastodon Media, as well as the founder of Five Minute Social Media, a YouTube channel that teaches small business owners to maximize their social media marketing. Living in Seattle, he spends his time with his wife and two Tiny Humans, and is on a quest to prove Diet Coke is actually good for him.