If you generate a Google Review link for your business, you can send them right to your client or customer to make it EASY to leave a review!
Asking a customer to leave a review is an important part of building your business. Reviews help raise your profile, and help you achieve “social proof,” that internet currency that drives business.
Consumers are 71% more likely to buy something they saw recommended online. That’s social proof.
But it’s a pain! And I don’t mean for you and I, I mean for our customers and clients.
We send an note saying, “Hey would you mind leaving me a review?” Then they have to decide which platform, find your business on that platform, possibly create a freakin’ account, then leave the review. I better LOVE your business if I’m going to bother to do that.
The other scenario:
“Would you mind leaving me a Google Review? You can do it right here.”
They click the link, click how many stars, click save and they’re done. Hopefully they will consider leaving a nice comment too, but you take what you can get.
Google allows you to achieve the above 3-click scenario. You can send your customer a link that takes them right to review your business, even on a mobile device.
I’ll show you how in the video below, or read on for written instructions:
STEP ONE: Go to this page and scroll down to figure out the “Place ID” for your business.
STEP TWO: Take your Place ID and add it to the end of this URL string: https://search.google.com/local/writereview?placeid=
That’s it! That is your Google Review link. My Place ID isChIJ5wYFXe4TkFQRLa4FSHuat1o, so mine would be:
If your Place ID didn’t come up, you probably need to set up your Google Business listing.
Want more reviews? This might help:
Want some ideas to create more shareable content? Pick up your free list of 24 Social Media Content Ideas For Business Owners.
Jerry Potter is the Creative Director and CMO for Mastodon Media, as well as the founder of Five Minute Social Media, a YouTube channel that teaches small business owners to maximize their social media marketing. Living in Seattle, he spends his time with his wife and two Tiny Humans, and is on a quest to prove Diet Coke is actually good for him.